Pricing
All prices are in US dollars. A build covers design, setup and launch. Hosting and updates are a separate monthly plan, and you can skip it if you'd rather run the site yourself.
Website builds
Starter
$500
A one-page site for a new business or a simple online presence.
- One page with up to six sections
- Any template in your colors and fonts
- Contact form, map, hours and social links
- Basic Google setup: page titles, descriptions and indexing
- Two rounds of changes at each review stage
Ready in about 1 to 2 weeks after your content arrives.
Business
$1,200
The usual choice for an established shop, restaurant or service business.
- Everything in Starter
- Up to five pages, such as Home, About, Services, Gallery and Contact
- A menu, services or price list page
- Your booking or ordering link connected (Square, Booksy, Calendly and similar)
- A gallery or simple blog
Ready in about 3 to 4 weeks after your content arrives.
Pro
from$2,500
A custom design for a business that wants a site nobody else has.
- Everything in Business
- A custom layout designed for you, not a template
- Up to ten pages
- A two-hour brand photo session with 25 edited photos, for local businesses
- A logo refresh or a simple new logo, plus help writing your page text
Ready in about 5 to 6 weeks after your content arrives.
Founding clients · 3 spots left
20% off your website build
The first 3 businesses to sign get 20% off a Starter, Business or Pro build. In return, you let me show your finished site in my portfolio and give me 20 minutes of feedback after launch. No review needed.
Working with a set budget?
Enter what you can spend and the budget planner works out which build, photo session and care plan fit, with a payment schedule.
Care plans
Hosting, security and updates after launch. Plans run month to month, bill on the 1st, and can be cancelled with 30 days' notice.
| Feature | Basic$50 /month | Standard$100 /month | Premium$150 /month |
|---|---|---|---|
| WordPress hosting and HTTPS security | Included | Included | Included |
| Backups | Weekly | Daily | Daily |
| WordPress, theme and plugin updates | Included | Included | Included |
| Content changes each month | Billed at $50/hour | Up to 1 hour | Up to 3 hours |
| Domain renewal handled for you | Not included | Included, fee billed to you at cost | Included, fee billed to you at cost |
| Reply time | 3 business days | 2 business days | 1 business day |
| Monthly performance report | Not included | Not included | Included |
Unused change time doesn't carry over to the next month. New pages, redesigns and new features are quoted separately.
Add-ons
- Extra pageBeyond what your build includes$150
- Quick photo sessionOne hour on site, 12 edited photos, local businesses$175
- Brand photo sessionTwo hours on site, 25 edited photos. Included in Pro.$300
- Logo designTwo concepts, final files for web and print. See how the Main & Front brand came together.from $300
- Business card designFront and back, a QR code to your site and print-ready files. See what's included.$75
- CopywritingText written for you, per page$100
- Google Business Profile setupHours, photos, categories and verification help$100
- Updates to a site I didn't buildBilled in half-hour steps after an estimate$50/hour
- Rush deliveryAbout half the usual timeline, when the calendar allows+25%
- Online storeDepends on products, payments and shippingQuoted
- Extra photo timePer hour on site, adds 10 edited photos$100
Already have a site and not sure what it needs? Start with a free website checkup.
Business cards
Cards that match your website and your sign, with a QR code that opens your site. You get print-ready files that work at any printer, so you choose the paper and the price.
- Front and back, designed in your colors, fonts and logo
- A QR code that opens your website, scanned and tested before you print
- Two rounds of changes
- A print-ready PDF at the standard 3.5 by 2 inches, with the edge printers need
- An image of the card for texts, email and social posts
$75 Printing isn't included. Order from any printer you like, and I'll tell you which size and paper to pick.
How payment works
- 50% deposit when you sign the contract. The rest is due before launch.
- Projects of $1,000 or more can be paid in three parts instead: at signing, at design approval and before launch.
- The deposit or first payment holds your spot and isn't refundable once work has started.
- Care plans bill on the 1st of each month by automatic payment.
- Invoices are due within 7 days. Late balances add 1.5% a month.
- Pay by card or bank transfer through a secure online invoice.
- Sales tax is added where it applies.
Paid by you, separately
These go to other companies, not to the studio. They're bought in your name so you always own them, and I never front these costs.
- Your domain name and its yearly renewal, usually $10 to $20 a year
- WordPress hosting, if you don't have a care plan
- Premium themes or plugins, if your site needs them
- Business email, if you pick a paid provider
- Licensed fonts, stock photos or music
- Printing, ads and social media management
I'll ask before any single purchase over $100.
Common questions
Can I pay in installments?
Yes. Projects of $1,000 or more can be paid in three parts: one at signing, one when you approve the design and one before launch. Smaller projects are paid half at signing and half before launch. The schedule is written into your contract.
Do I have to get a care plan?
No. Without one, your site launches on your own WordPress hosting account, which you pay for directly. Later changes are billed at $50 an hour.
Can I edit the site myself?
Yes. You get your own WordPress login to change text, photos and hours. Fixing problems caused by your own edits is billed by the hour.
What if I need more changes than the build includes?
Extra rounds of changes are billed at $50 an hour, and you get an estimate first. Nothing extra is billed without your OK in writing, and email counts.
Can I add pages later?
Yes. Extra pages are $150 each, or we can quote an upgrade to the next build.
Will my website work for people with disabilities?
Every site I build is made to work with a keyboard and screen readers, with readable color contrast and text descriptions for images. If your business needs a formal accessibility audit for the ADA or WCAG, that's quoted separately.
Who pays for the domain?
You do, and it's registered in your name so you always own it. If you'd like me to buy or renew it for you, you pay for it first or I bill it to you at cost.
Can I use photos or logos I found online?
Only if you own them or have a license. Images found online usually belong to someone, and using them can lead to takedown notices or fines. I use your own photos, photos I take, or licensed images bought in your name.
What happens if I go quiet for a while?
If there's no reply for 30 days, I invoice for the work done so far and close the project. You can restart later with a new schedule and a $100 restart fee.